Got a call from the local chapter of the IABC (International Association of Business Communicators) several weeks ago, asking if I’d be willing to be interviewed about the communications job market for an article in their monthly News & Views publication. They must have figured since Best Buy is a big local company with a well-regarded communications function they could pass even me off as a subject matter “expert.”
I must say I was uneasy playing the role. The article was to be aimed at out-of-work communicators, to provide them with some job hunting tips and encourage them not to give up. There are a lot of unemployed people really hurting out there, and I can only imagine their frustration, so I was nervous about putting myself in front of them as someone who knows about successful job hunting.
However, since we’d fairly recently hired a communications manager to round out our internal Brand & Reputation team here at BBY, I figured I could offer a fairly fresh perspective on what I saw relative to applicants and candidates (not necessarily the same thing) and their preparedness to step into the role. They thought that sounded good, so I put some thought to it and offered IABC’s writer some comments for the piece.
Anyway, that’s all unnecessary background. Here’s a link to the article, complete with my silly mug.
Reenergizing your job search—Part 2 (from IABC Minnesota’s News & Views).
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